Paired Comparison Product Testing When Individual Preferences are Stochastic

B. Wierenga

Journal of the Royal Statistical Society Series C, 1974, vol. 23, issue 3, 384-396

Abstract: The preference of an individual in a paired comparison product test is stochastic, i.e. the probability p, that he will prefer one of the two alternatives, is not 0 or 1, but lies somewhere between these values. It is shown that the distribution of p, when approximated by a beta distribution, can be obtained by means of a replicated paired comparison product test.

Date: 1974
References: Add references at CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
https://doi.org/10.2307/2347130

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:bla:jorssc:v:23:y:1974:i:3:p:384-396

Ordering information: This journal article can be ordered from
http://ordering.onli ... 1111/(ISSN)1467-9876

Access Statistics for this article

Journal of the Royal Statistical Society Series C is currently edited by R. Chandler and P. W. F. Smith

More articles in Journal of the Royal Statistical Society Series C from Royal Statistical Society Contact information at EDIRC.
Bibliographic data for series maintained by Wiley Content Delivery ().