INTERNAL COMMUNICATION IN ORGANISATIONS - A STUDY ON COMPANIES OF THE SIBIU CITY AREA

Mircea Fuciu and Anca (SIMS) Șerban
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Mircea Fuciu: Lucian Blaga University of Sibiu, Romania
Anca (SIMS) Șerban: Lucian Blaga University of Sibiu, Romania

Studies in Business and Economics, 2024, vol. 19, issue 3, 104-114

Abstract: Having and developing internal communication strategies and procedures has become a mandatory activity in all modern companies, no matter the size. But more than that, the need of employees to consider themselves involved in the communication process and the internal feedback given to the management is considered a must for the development of a positive workplace culture. The current paper aims to understand the perception of employees regarding the internal communication process of their companies. This article presents, form a literature review perspective the concept and importance of internal communication, as well as from a practical point of view the results of a questionnaire based research (part of a larger research) of how the communication process works inside their companies and what their perceptions are about internal communication. Using mostly a Likert scale assessment method of multiple items we found that the respondents have a positive perception on the internal communication process undertaken in their companies, but with certain limitations.

Keywords: internal communication; management; employees; process (search for similar items in EconPapers)
Date: 2024
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