MARKET THEORIES ANALYSIS FOR THE WEB MARKET AND INCORPORATION OF REPUTATION AS A COMPETITIVE FACTOR FOR WEB COMPANIES

Caraganciu Iulian
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Caraganciu Iulian: Lucian Blaga University of Sibiu, Romania

Studies in Business and Economics, 2013, vol. 8, issue 1, 29-35

Abstract: The goal of this paper is to familiarize the reader with the way reputation is mainly treated as well as the way it could be treated for web companies when they are focusing on selling to other markets than their own. This paper covers the reputation concept as a competitive advantage, as well as the treatment of this for a web company that wishes to sell abroad.

Keywords: Reputation; Web market; Reputation if going abroad (search for similar items in EconPapers)
Date: 2013
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