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FROM CORPORATE SOCIAL RESPONSIBILITY THROUGH CORPORATE SOCIAL RESPONSIVENESS TO CORPORATE SOCIAL PERFORMANCE – A STRATEGIC CHOICE FOR BUSINESS

Lucian Belascu

Revista Economica, 2011, vol. 56, issue 3, 32-37

Abstract: The concept of corporate social responsibility occurred at the company's level as cause and consequence as well of a whole set of organizational shifts – integrating some global tendencies. New set of values, new attitudes and new behaviors have emerged regarding the strategic choices of business. The corporate social responsiveness reflects the actual approach each business takes in this respect, while corporate social performance is the expected result of this kind of approach.

Keywords: corporate social responsibility; corporate social responsiveness; corporate social performance; strategic choice (search for similar items in EconPapers)
JEL-codes: L10 M14 (search for similar items in EconPapers)
Date: 2011
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