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MANAGING CORPORATE SOCIAL RESPONSIBILITY IN FINANCIAL CRISIS

Ciprian-Dumitru Stoian

Revista Economica, 2012, vol. Supplement, issue 2, 369-373

Abstract: The aim of the paper is to examine the effects of periods of crisis on Corporate Social Responsibility (CSR) practices. In order to make correct assessments, this material seeks firstly to examine the literature review related to various hypotheses in respect of companies affected by financial crisis, which operate through social actions addressed to different stakeholders. Moreover, this paper focuses on presenting and commenting a model prescribing that the reactions of CSR practices against the crisis change depending on the view of crisis events (i.e. whether are considered threats or opportunities).

Date: 2012
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