RESIDENTS` PERCEPTION TOWARDS URBAN SPORT EVENTS. THE CASE OF eyoWf 2013 - BRASOV, ROMANIA

Adina Nicoleta Candrea, Ana Ispas () and Cristinel Constantin

Revista Economica, 2012, vol. Supplement, issue 3, 45-54

Abstract: The aim of our research is to identify Brasov residents` attitudes regarding the role of sport events in local tourism development. The research has been focused on residents` awareness regarding the organization of the European Youth Olympic Winter Festival in Brasov and their intention to actively participate in this process. The outcomes reveal a poor information of local residents especially due to few and late promotional actions performed by local authorities. As people have a positive attitude regarding such events we recommend that local authorities should develop strategies to help spread the benefits of these events to the wider community.

Date: 2012
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