Gluten-free food - possible market potential

BEZLEPKOVÉ POTRAVINY - MOŽNÝ TRŽNÍ POTENCIÁL

Kamil Pícha
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Kamil Pícha: University of South Bohemia in České Budějovice

Acta Universitatis Bohemiae Meridionalis, 2006, vol. 9, issue 2, 53-56

Abstract: Food intolerance touches no small part of people. These people have one more care when buying food. They have to find appropriate food product and it is sometimes quite difficult. This group of consumers could be potentially an interesting segment to target. This article shows basic needs of consumers with gluten intolerance and explores potential solution on the part of producers and services providers.

Keywords: Consumers; food intolerance; gluten-free food (search for similar items in EconPapers)
Date: 2006
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Persistent link: https://EconPapers.repec.org/RePEc:boh:actaub:v:9:y:2006:i:2:p:53-56

DOI: 10.32725/acta.2006.019

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