THE BENEFITS OF USING TRAININGS IN ORGANIZATIONS AS A WAY OF COMMUNICATING WITH THE STAKEHOLDERS

Moise-Titei Adina () and Daniel Moise
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Moise-Titei Adina: Ovidius University of Constanta, Romania

Management Strategies Journal, 2013, vol. 22, issue Special, 446-449

Abstract: The use of trainings is widely spread in most of the organizations worldwide. Training is a means of transmitting information and know how, both to the actual employees, but also to the new comers. It is held for stakeholders too, not only for employees like suppliers, distributors and clients as well, bearing in mind the complexity of some procedures, or of some products or services, such as computer hardware and software, etc. Trainings being part of corporate hospitality and events marketing, can be perceived as a must, especially nowadays, when technology is developing at a very rapid pace.

Keywords: events marketing; corporate hospitality; training (search for similar items in EconPapers)
JEL-codes: M31 (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:brc:journl:v:23:y:2013:i:s:p:446-449

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