COMMUNICATION MANAGEMENT IN PUBLIC INSTITUTIONS

Liliana Victoria Gherman ()
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Liliana Victoria Gherman: "Constantin Brâncoveanu" University of Pitesti

Management Strategies Journal, 2022, vol. 57, issue 3, 18-23

Abstract: Communication is considered a valuable tool for obtaining high performance within an organization. In public institutions, the specialists in communication represent the strategic counsellors of the top management. The managerial communication should focus on the interpersonal communication in the institutional framework. In this way, communication must support the achievement of the institution’s mission. An efficient communication process is determined by knowing the institutions activities, the system of decision making and receiving the feedback. Communication, as the function of the modern management, must ensure the adequate circulation of the information inside the institution, but also in the external context by using the modern means of communication.

Keywords: management; communication; public institution; information; modern means of communication (search for similar items in EconPapers)
JEL-codes: D83 (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:brc:journl:v:57:y:2022:i:3:p:18-23

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