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The Bata Management System: An Introduction

Sorin-George Toma () and Paul Marinescu ()
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Sorin-George Toma: University of Bucharest, Romania
Paul Marinescu: University of Bucharest, Romania

Manager Journal, 2015, vol. 22, issue 1, 271-276

Abstract: The making of footwear, one of the most ancient crafts, has a long history. The manufacturing of shoes represented a handicraft activity until the mid-nineteen century. In the late 1800s and the beginning of the 1900s, the footwear industry adopted the factory system and became increasingly mechanized. One of the most important footwear companies has been the Bata Company. Its economic success was based on the well-known Bata Management System that constituted the subject of a wide range of discussions and debates in the business literature. The aim of our paper is to render in brief the BMS. The methodological approach is literature review. Our paper has shown that BMS represents an effective and efficient management system that includes solid business principles

Keywords: Bata; management system; footwear industry; company; business (search for similar items in EconPapers)
Date: 2015
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