A view on transformational leadership: The case of Jeff Bezos

Cătălin Grădinaru (), Sorin-George Toma (), Ștefan Catană () and Gabriela Andrișan ()
Additional contact information
Cătălin Grădinaru: Faculty of Business and Administration, University of Bucharest, Romania
Sorin-George Toma: Faculty of Business and Administration, University of Bucharest, Romania
Ștefan Catană: Faculty of Business and Administration, University of Bucharest, Romania
Gabriela Andrișan: Univeristy of Bucharest, Bucharest, Romania

Manager Journal, 2020, vol. 31, issue 1, 93-100

Abstract: In today’s society, in order to be a successful entrepreneur you must be able to adapt to the ever-changing market conditions. To do this, it is important to be able to utilize your resources to their maximum potential so as to gain the best results possible. As such, it is important for an entrepreneur to have very good leadership skills in order to mobilize his team to achieve the vision of the company. The aim of this paper is to highlight the importance of leadership for organizational success in nowadays business environment. In particular, the paper focuses on the transformational style of leadership employed by famous entrepreneur Jeff Bezos that has managed to grow Amazon to the point that it is considered the biggest online retailer in the world. The methodology used is qualitative and is based on the research of secondary sources such as articles, books and interviews. The findings show that transformational leadership is a key solution that fits the needs of companies finding themselves having not only to strive to survive, but to flourish in this fast-paced, ever-changing environment of the business world.

Keywords: leadership; transformational leadership; Jeff Bezos; Amazon (search for similar items in EconPapers)
Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

Downloads: (external link)
http://manager.faa.ro/archive/manager_31/31_m_93_100.pdf (application/pdf)
http://manager.faa.ro/archive/manager_31/31_m_93_100.pdf (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:but:manage:v:31:y:2020:i:1:p:93-100

Access Statistics for this article

Manager Journal is currently edited by Paul Marinescu

More articles in Manager Journal from Faculty of Business and Administration, University of Bucharest Contact information at EDIRC.
Bibliographic data for series maintained by Cosmin Catalin Olteanu ().