What is MLM system
Ionut Constantin
Manager Journal, 2007, vol. 5, issue 1, 107-117
Abstract:
The multilevel marketing (MLM) field grows, and its member companies multiply. Solicitations to join seem to be everywhere. Its promoters would like you to believe that it is the wave of the future, a business model that is gaining momentum, growing in acceptance and legitimacy, and will eventually replace most other forms of marketing. Many people are led to believe that success will come to anyone who believes in the system and adheres to its methods.
Keywords: multilevel marketing; network marketing; compensation plans; pyramid (search for similar items in EconPapers)
Date: 2007
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Persistent link: https://EconPapers.repec.org/RePEc:but:manage:v:5:y:2007:i:1:p:107-117
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