Diversification strategy in small and medium size agribusinesses in the Czech Republic - impulses for searching business opportunities

J. Hron, J. Štůsek, M. Arnošt and J. Huml
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J. Hron: Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic
J. Štůsek: Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic
M. Arnošt: Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic
J. Huml: Department of Management, Faculty of Economics and Management , Czech University of Life Sciences, Prague, Czech Republic

Agricultural Economics, 2008, vol. 54, issue 11, 505-509

Abstract: Abstract: The paper derives from the working and publication activities from research project "Chances of product diversification on behalf of improvement of competitive advantage in the small and middle-size farming business in the Czech Republic". This paper deals with the critical success factors for successful diversification at the small and middle-size farming business. For the purpose effective implementation of the diversification have been identified the principal influences of this issue. Besides of that, we have tried to measure a diversification's impact for an entrepreneurial profit in agricultural area. There is a definition of "diversification" as new farmer's activities for using profit opportunity. On the base of 50 units-exploration has been made a hypothesis validation of the most often impulse for doing diversification. That is an effort to utilize more effectively the product factors of farming business. Further, there was a validation of the effective and efficiency diversifications' characters.

Keywords: diversification strategy; impulses; small and medium size business (search for similar items in EconPapers)
Date: 2008
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Citations: View citations in EconPapers (2)

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Persistent link: https://EconPapers.repec.org/RePEc:caa:jnlage:v:54:y:2008:i:11:id:267-agricecon

DOI: 10.17221/267-AGRICECON

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