The Italian olive oil industry in the global competitive scenario

Eugenio Pomarici and Riccardo Vecchio
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Eugenio Pomarici: Department of Agricultural Economics and Policy, University of Naples Federico II, Naples, Italy
Riccardo Vecchio: Department of Agricultural Economics and Policy, University of Naples Federico II, Naples, Italy

Agricultural Economics, 2013, vol. 59, issue 8, 361-372

Abstract: The current paper analyzes the reasons behind the difficulties of the Italian olive oil industry to compete in the world markets. The analysis highlights that these complexities can be related with two core factors: stagnant demand in the main producer/consumer countries and strong competition arising from the Spanish olive oil industry increasingly involved also in processing and trade. In addition, these weakness factors are boosted by the market power exerted by large retail chains that are now the main channel in which olive oil is retailed in the domestic market.

Keywords: competitiveness; consumption; Italy; retail; Spain (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:caa:jnlage:v:59:y:2013:i:8:id:8-2013-agricecon

DOI: 10.17221/8/2013-AGRICECON

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