Economics at your fingertips  

Temps subjectif et temps mesuré: faut-il revoir la définition des zones de chalandise ?

Jean-Philippe Croizean and Dany Vyt

Géographie, économie, société, 2015, vol. 17, issue 2, 201-224

Abstract: Trade area determination represents a major stake in the retail field. Faced to this problem, numerous academics researches were proposed and recognized the influence of the distance and thus the time of route in the modelling of the catchment area. Based on an empirical study, this research makes evidence that there is a gap between subjective time and actual driving time.

Keywords: trade area; geomarketing; time perception; retailing; location (search for similar items in EconPapers)
Date: 2015
References: Add references at CitEc
Citations View citations in EconPapers (1) Track citations by RSS feed

Downloads: (external link) (application/pdf) (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Access Statistics for this article

More articles in Géographie, économie, société from Lavoisier
Bibliographic data for series maintained by Jean-Baptiste de Vathaire ().

Page updated 2018-08-04
Handle: RePEc:cai:geslav:ges_172_0201