Quelles sont les caractéristiques des crowdfunders dans le secteur du luxe ? L’apport de la théorie de la diffusion des innovations
Léo Trespeuch,
Élisabeth Robinot and
Pierre Valette-Florence
Innovations, 2018, vol. N° 56, issue 2, 67-88
Keywords: crowdfunding; innovation; netnography; social networks; horlogery (search for similar items in EconPapers)
Date: 2018
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