Is blended learning a magic potion for increasing the entrepreneurial intention of students?

Gaël Bertrand, Luc Meunier and Xavier Lesage

Revue de l'Entrepreneuriat, 2022, vol. 21, issue 3, 105-138

Abstract: Using the Theory of Planned Behavior (TPB), we have studied the impact of a blended learning entrepreneurship course on entrepreneurial intentions and attitudes of second-year undergraduate students. We conducted a two-wave survey (before and after the course) with 981 students over two years of experimentation. The results showed that the course reduces intention and attitudes towards entrepreneurship while increasing perceived behavioral control. The decrease in intention is predominantly male-driven, an effect confirmed by textual analysis. The decrease in intention and attitudes is partly a result of online student engagement, the ?secret ingredient? of the blended learning model.

Keywords: Theory of Planned Behavior; blended learning; entrepreneurial intention; perceived behavioral control; attitude towards entrepreneurship (search for similar items in EconPapers)
Date: 2022
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