L'affichage environnemental. Une nouvelle façon pour l'entreprise de rendre des comptes ?

Agnès François-Lecompte, Michel Gentric and Nathalie Audigier

Revue française de gestion, 2013, vol. N° 237, issue 8, 181-199

Abstract: This article focuses on environmental labelling as a new accountability and reporting tool for companies and their stakeholders. A study was carried out on 18 hotels which developed a label that reflects their environmental performance. The analysis of the semi-structured interviews highlights the hotel managers-stakeholders interactions arising from this environmental display. On the overall, seven internal and external stakeholders have been identified, which demonstrates the relevance of environmental labelling as a tool for dialogue with business partners.

Date: 2013
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