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ATTITUDE - THE KEY INGREDIENT FRAMEWORK OF SUCCESS IN THE SALE

Florea Ianc Maria Mirabela
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Florea Ianc Maria Mirabela: UNIVERSITY CONSTANTIN BRANCUSI FACULTY OF ECONOMICS , ROMANIA

Annals - Economy Series, 2016, vol. 2Special, 72-76

Abstract: The attitude sale is communicative! The other people in front of us communicate through verbal, or physical paraverbal that we are interested in the transaction or not. Convert the fact that it respects the other in front of us, in this case the client as a person and identity, or we do not. It is already know, from studies about the fact that buying decision is made based on emotions or feelings. every time we have to may we, as buyers, a transaction of sale, our filters interior and meta-programs on which run the mental will reactivate moods negative or positive basis on which we decide to purchase or not . Communication is a necessary request for any organization, in order to reach the imposed objectives, a sine qua non condition of its efficient functioning, in order to settle the most important inter-human relationships. The communication represents the premise in order to exercise the management activity and the management process functions. Only by means of an efficient communication are the planning and programming, the coordination and control, the motivation, consulting and active participation of the organization members possible, in order to accomplish the aimed goals. Every single moment belonging to the organization activity is based on the efficient communication, as a modality to focus and correlate the efforts.

Keywords: atitude; comunication; sales; decision (search for similar items in EconPapers)
Date: 2016
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