Can a decline in search cost increase prices?
Ruth G. Gilgenbach
Canadian Journal of Economics, 2015, vol. 48, issue 4, 1381-1402
Abstract:
This paper provides a new explanation of why a decline in consumers price search cost may not lead to lower prices. In a duopoly with price competition, I show that when some consumers are captive to one firm, there may be a non-monotonic relationship between search cost and market power; firms may charge high prices with higher probability and the average price charged may be higher when consumers price search cost falls below a critical level. Furthermore, when firms have asymmetric captive segments, expected prices charged by each firm may move in opposite directions as search cost declines.
JEL-codes: D83 (search for similar items in EconPapers)
Date: 2015
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