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ASPECTS OF SEASONALITY TOURISTIC ACTIVITY SPECIFIC TO MAMAIA STATION

Mariana C. Juganaru, Kamer Ainur M. Aivaz and Ion Danut I. Juganaru
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Mariana C. Juganaru: Ovidius University of Constanta
Kamer Ainur M. Aivaz: Ovidius University of Constanta
Ion Danut I. Juganaru: Ovidius University of Constanta

SEA - Practical Application of Science, 2017, issue 13, 73-78

Abstract: The study of phenomena and social-economic processes under the aspect of their evolution in time, mainly on a short term or intra-annual represents a preoccupation at a micro and macroeconomic level. For the tourism operators, this process includes knowing the touristic market and the anticipations of its evolution, as an important condition for taking decisions in their activity. The aim of this work is to analyze the touristic activity according to seasonality in Mamaia station, using qualitative and quantitative research methods. The study is important through the aspects that emphasize the specific evolution of the touristic activity from this station. For this aim, a database was formed by the monthly values of three indicators of the touristic activity (number of arrivals, number of overnights and the average duration of the stay) from the period 2010-2016, using a series of statistic and econometric instruments. The results of the research can be proved by the units that maintain or are connected to the touristic activity, but also to the local administration, in making up the attenuation strategy of the touristic activity concerning the seasonality of Mamaia. Also, the work is a case study for the work with the students (especially, for tourism economy, applied statistics in tourism and marketing).

Keywords: Tourism at Mamaia; Seasonality; Indicators of seasonality; Mobile average (search for similar items in EconPapers)
JEL-codes: C10 C21 C53 M21 J63 Z33 (search for similar items in EconPapers)
Date: 2017
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