Measurement of women attitude toward the consumption of organic foods in Turkiye & Algeria

Chems Boukhedimi () and Mevlüde Ataş ()
Additional contact information
Chems Boukhedimi: MOULOUD Mammeri University of Tizi Ouzou, Tizi Ouzou, Algeria
Mevlüde Ataş: Ankara University, Ankara, Turkiye

Marketing Science & Inspirations, 2024, vol. 19, issue 3, 51-59

Abstract: The purpose of this study is to determine the effect of gender on the willingness to consume organic foods by focusing on the perception of women. This study makes an important theoretical contribution to the previous studies belonging to the healthcare concerns which are expanding in recent years in order to ensure the wellbeing of consumers by enhancing to use safe type of food, called organic foods. Using the Chi square test and two sample independent t-test, this paper examines whether Turkish and Algerian women are aware with the consumption of organic meals. Including 81 participants, 63 of them were women; it has been concluded that there is no significant difference in terms of gender regarding the acceptance of organic foods. This research demonstrates that both men and women are aware of their willingness to consume organic foods.

Keywords: consumer behaviour; green marketing; organic foods; Chi square test; Turkiye; Algeria (search for similar items in EconPapers)
JEL-codes: M30 M31 (search for similar items in EconPapers)
Date: 2024
References: Add references at CitEc
Citations:

Downloads: (external link)
https://msijournal.com/measurement-of-women-attitude-of-organic-foods/

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:cub:journm:v:19:y:2024:i:3:p:51-59

Access Statistics for this article

More articles in Marketing Science & Inspirations from Comenius University in Bratislava, Faculty of Management Contact information at EDIRC.
Bibliographic data for series maintained by Frantisek Olsavsky ().