Intensive Care for Everyone’s Least Favorite Oxymoron: Narrative in Business Ethics

Laura L. Nash

Business Ethics Quarterly, 2000, vol. 10, issue 1, 277-290

Abstract: It had to happen. After two full decades of intense energy, business ethicists and business practitioners may actually have succeeded in suppressing the feeblest joke of the profession: “Business Ethics. Isn’t that an oxymoron?” Har har har. In the early days of business ethics, the oxymoron had actual embodiments. “Business” was represented by hard-nosed, thick-skinned managers with no inclination to adopt academia’s language and critiques. “Ethics” was embodied by ivory-towered theoreticians with an undisguised contempt for profit makers. What a joke to think of these two groups as conceptually productive partners.

Date: 2000
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