The Little Businessman: A Study of Business Proprietors in Poughkeepsie, New York
Mabel Newcomer
Business History Review, 1961, vol. 35, issue 4, 477-531
Abstract:
This cross-sectional study of small business tests conventional assumptions regarding backgrounds, motivation, characteristics, function, risks, and longevity, proving many of those assumptions to be imprecise or false. Quantification in historical depth reveals definite patterns both of fixity and change.
Date: 1961
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