The Taoist Spirit of Haier: The Metaphor of Sea Based on the Symbolism of Water

Peter Ping Li, Steven Shijin Zhou and Abby Jingzi Zhou

Management and Organization Review, 2016, vol. 12, issue 4, 803-806

Abstract: It is unusual for any speech to maintain strong influence over the general strategies of an organization and the behavior of its employees over time. ‘Haier Is a Sea’, presented by Zhang Ruimin, the chief executive officer (CEO) of Haier, more than twenty years ago, is an exception. This commentary identifies the core features of sea as a metaphor, explores the philosophical roots of this metaphor, and discusses the implications.

Date: 2016
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