Building Trust Through Effective Communication During a Cybersecurity Data Breach

Uduak Ekott (), Toyosi Kuteyi () and Onyinyechi Enwereazu ()

International Journal of Innovative Science and Research Technology (IJISRT), 2025, vol. 10, issue 09, 3182-3189

Abstract: Organizations are constantly at risk from cybersecurity data breaches, which present serious communication challenges and technical threats. In addition to the operational and financial consequences, stakeholder trust, reputation, and resilience are all greatly influenced by organizational communication after a breach. Using Horsager's pillars of trust and communication framework of the National Institute of Standards and Technology's (NIST) Incident Response Recommendations, the paper discusses the crucial role that trust plays in cybersecurity communication. Using the Uber case study, it concludes that proactive and strategic communication can help reduce harm. According to the report, effective strategies for a successful response include employee training, preplanned communication protocols, and real-time monitoring. Finally, according to the study, companies can use data breaches as an opportunity to show more accountability and build trust, thereby protecting their reputation and stakeholder relationships in the process.

Keywords: Cybersecurity Communication; Data Breaches; Crisis Communication; Organisational Trust; Stakeholder Trust; Transparency; Crisis Management; Trust-Building Strategies; Corporate Reputation. (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:cvr:ijisrt:2025:09:ijisrt25sep1507

DOI: 10.38124/ijisrt/25sep1507

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