The role of educational marketing in the development of the organization

O. A. Semenova () and O. V. Suldina ()

Scientific notes of the Russian academy of entrepreneurship, vol. 20, issue 2

Abstract: The article talks about the growing role of marketing in the development of organizations, including educational ones. On the example of the Bolshebereznikovskaya secondary school of the Republic of Mordovia, the possibility of using a set of marketing tools to promote educational services, including paid ones, is shown. At the same time, there is a weak use of marketing approaches to the management ofeducational organizations in modern conditions.

References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.scinotes.ru/jour/article/viewFile/195/195 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:cvt:journl:y::id:195

DOI: 10.24182/2073-6258-2021-20-2-166-177

Access Statistics for this article

More articles in Scientific notes of the Russian academy of entrepreneurship from JSC “Publishing Agency “Science and Educationâ€
Bibliographic data for series maintained by Ð ÐµÐ´Ð°ÐºÑ†Ð¸Ñ ().