“BLeisure”: Trending term to balance Work & Life

M. Srividya Iyengar and Dr. R. Venkatesh

SCT Proceedings in Interdisciplinary Insights and Innovations, 2024, vol. 2, 10.56294/piii2024358

Abstract: Business travel is expected to increase, while "bleisure" travel has taken off, according to the Global Rescue Spring 2023 Travelers Sentiment and Safety Survey. Seventy percent of business travelers polled expect their work-related travel to match or exceed pre-pandemic levels by 2023. Most study respondents (65%) plan to incorporate bleisure travel, which involves adding extra days to their work trip for personal or leisure activities. More than half of responding business travelers (55%) expect to travel both domestically and internationally for work, up from almost three-quarters (72%) a year earlier who had not been overseas for business or had no intentions to do so. The mindset of business travelers has evolved, as have employer views. Face-to-face meetings are more effective in building and maintaining connections than virtual ones. It's no surprise that local and international business travel is increasing alongside recreational travel. The most difficult management task in this changing environment will be determining how duty of care should be used to safeguard a location-independent workforce. They must question themselves whether a set of laws or policies meant to safeguard their health, safety, and well-being while working in the place. In this paper we will explore what exactly the term ‘BLeisure’ mean and why is it trending nowadays

Date: 2024
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