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Environmental Strategies in Hotel Business Administration

Mirela Stefanica
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Mirela Stefanica: Al. I. Cuza University, Iasi, Romania

Economics and Applied Informatics, 2017, issue 1, 134-138

Abstract: The problem of the environment is a strategic challenge in the era we are living in. In this sense, more and more managers from various areas of activity, the tourism industry included, have become increasingly concerned of promoting better environmental practices. If these practices were based on the 3R’s principle, later on they developed amounting to the implementation of much more complex systems and strategies to support the solving of environmental problems. The paper highlights the main environmental strategies implemented in the hotels of Romania and Italy, presented in a comparative analysis. The study provides an image of the current situation in two regions of Romania and Italy, thus showing the efforts made by managers to ameliorate the impact of the activities carried out on the environment.

Keywords: EMS (environmental management system); 3R’s; 10R’s; Green marketing (search for similar items in EconPapers)
Date: 2017
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