Effects of Human Resource Management on Health Tourism in Thermal Centers in Kosovo Case study: Centre’s of Thermal Tourism in Kosovo

Alberta Tahiri (), Idriz Kovaçi (), Agim Thaqi () and Arta Jashari Goga ()
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Alberta Tahiri: University of Applied Sciences in Ferizaj
Idriz Kovaçi: University of Applied Sciences in Ferizaj
Agim Thaqi: University of Applied Sciences in Ferizaj
Arta Jashari Goga: University of Applied Sciences in Ferizaj

Acta Universitatis Danubius. OEconomica, 2020, issue 16(3), 248-259

Abstract: Proper management of thermal centres through human resource management has enabled the health tourism in Kosovo to be successful. Through training of staff and human resources, communication and working climate, job evaluation and employee motivation, we have achieved positive and satisfying effects on health tourism in Kosovo. This is evidenced by this research, where we find that the key factors that influence high standards are employee training, evaluation, communication and motivation. This was accomplished through the participation of a total of 4 thermal centres in Kosovo, of which there are 12 managers and 75 employees, while the analysis was performed through SPSS (version 25), and the analysis method was regression. On the basis of the results we see that proper human resource management leads to overall sustainability and satisfaction of employees in these enterprises and their performance at work.

Keywords: Human Resource Management; Health tourism; Thermal centres (search for similar items in EconPapers)
Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:dug:actaec:y:2020:i:3:p:248-259

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