Assessing the Creativity & Innovation level of IT Companies: The case of Denmark

René Victor Valqui Vidal, Lene Sørensen, U. Holmetoft and M. Gottfredsen
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René Victor Valqui Vidal: Technical University of Denmark.
Lene Sørensen: Technical University of Denmark.
U. Holmetoft: Technical University of Denmark.
M. Gottfredsen: Technical University of Denmark.

Economic Analysis Working Papers (2002-2010). Atlantic Review of Economics (2011-2016), 2007, vol. 6, 1-12

Abstract: Increasingly, the creativity and innovation potentials are becoming key factors for IT companies on an ever growing market. The Danish IT companies appear to have a strong base for competing with the rest of the world however it is clear that the companies have difficulties in managing their innovative potentials. This paper presents results of a research study made of 6 Danish IT companies with differing size. The study has focused on providing a first attempt in evaluating the companies’ creative and innovative potentials. The paper illustrates how this problem has been approached using a combination of transparent and qualitative techniques. The paper concludes that creative and innovative potentials can be qualitatively evaluated and that this can be the starting point for the development of a strategy concerning the development of creativity and innovation in a company.

Date: 2007
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