Survey Research: Descriptive and Analytical Power, Types and Usages

Muhammad Ahmad Sheikh, Dr. Faiza Bajwa, Muhammad Jawed Aslam and Basim Mir ()

International Journal of Politics & Social Sciences Review (IJPSSR), 2024, vol. 3, issue III, 231-239

Abstract: In the big horizon of academic research survey methods serve as the foundation for producing trustworthy and dependable information. The paper investigates into the various methodologies employed in research, elucidating their fundamental principles, applications, and implications. By critically examining qualitative, quantitative, and mixed methods approaches along with to provide a comprehensive understanding of how researchers design studies, collect data, and analyze results in a meaningful manner. Besides, this article concentrate on survey research as one of the most popular amongst academic circle, research scholars and organization method of conducting research so that the reader can critically assess the appropriateness of the results drawn from survey research studies.

Date: 2024
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