Determination of Factors Affecting Individual Investor Behaviours: A Study on Bankers

Mehmet Islamo Lu, Mehmet Apan and Adem Ayvali
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Mehmet Islamo Lu: Department of Business, Faculty of Business Administration, Karabuk University, Karab k, Turkey,
Mehmet Apan: Department of Business, Faculty of Business Administration, Karabuk University, Karab k, Turkey,
Adem Ayvali: School of Physical Education and Sports, Bart n University, Bartin, Turkey.

International Journal of Economics and Financial Issues, 2015, vol. 5, issue 2, 531-543

Abstract: In this study, it was aimed to investigate the factors that influence individual investor behaviour. The data used in the study were obtained via survey method from bankers in Bart n. Descriptive analysis was conducted in order to summarize the empirical analysis results with numerical representation and factor analysis was done to measure the validity and reliability of the designed survey. Furthermore, the analysis regarding hypothesis tests was implemented by means of analysis of moment structure. As a result of the study, it was identified that six factors influenced individual investor behaviour. It was found that the highest correlation was between conscious investor behaviour and banking and payment behaviour. Also, it was confirmed that 11 of the research hypotheses were accepted and that four of the research hypotheses were refused. Within this framework, it was concluded that there was a statistically significant relationship between the factors affecting individual investors' investment behaviours.

Keywords: Investment; Individual Investor Behaviour; Investment Tools; Socio-Economic Structure (search for similar items in EconPapers)
JEL-codes: G02 G11 G20 (search for similar items in EconPapers)
Date: 2015
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Citations: View citations in EconPapers (4)

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