Consumer Behavior in Using Prepaid Electricity Systems in the Covid-19 Pandemic Period in Makassar City, Indonesia

Kasnaeny Karim, Muhammad Jibril Tajibu, Retno Fitrianti, Indraswati Tri Abdi Reviane and Sri Undai Nurbayani
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Kasnaeny Karim: Fakultas Ekonomi dan Bisnis, Universitas Muslim Indonesia, Makassar, Indonesia
Muhammad Jibril Tajibu: Fakultas Ekonomi dan Bisnis, Universitas Hasanuddin, Makassar, Indonesia.
Retno Fitrianti: Fakultas Ekonomi dan Bisnis, Universitas Hasanuddin, Makassar, Indonesia.
Indraswati Tri Abdi Reviane: Fakultas Ekonomi dan Bisnis, Universitas Hasanuddin, Makassar, Indonesia.
Sri Undai Nurbayani: Fakultas Ekonomi dan Bisnis, Universitas Hasanuddin, Makassar, Indonesia.

International Journal of Energy Economics and Policy, 2021, vol. 11, issue 5, 172-177

Abstract: The COVID-19 pandemic throughout 2020, made many community activities carried out at home. Thus, people are believed to use a lot of electrical energy for activities at home. The government has implemented various efforts in order to save energy by the community. However, the visible phenomenon is that the use of electrical energy in households is still high. This study aims to determine the behavior of prepaid electricity consumption during the COVID-19 pandemic, which is carried out descriptively quantitatively, with a sample of 100 people through the snowball sampling technique. Collecting data through questionnaires and then tested using the Cochran Q-test method. The results show that the behavior displayed by prepaid electricity consumers in consuming electricity during the Covid-19 pandemic is summarized as follows (1) Electricity is used to carry out activities at home, starting from gardening, in the kitchen, getting entertainment, studying, and working, (2) Electricity is used to support business opening shops during the COVID-19 pandemic, (3) The use of large electricity due to the large number of family members (4) The habit of forgetting to turn off electricity when leaving the house (5) Use of electricity to turn on the air conditioner all day long

Keywords: consumer behavior; prepaid electricity; household sector; and the covid-19 pandemic (search for similar items in EconPapers)
JEL-codes: C42 D10 M00 O30 (search for similar items in EconPapers)
Date: 2021
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