Aerotainment – Toward a research agenda merging airports and theme parks in the experience economy

Lázaro Florido-Benítez, Alastair M. Morrison and J. Andres Coca-Stefaniak

Annals of Tourism Research, 2025, vol. 110, issue C

Abstract: •This is the first study to posit the concept of “aerotainment”•Urban tourism destinations can benefit from a joint strategic marketing by airports and theme parks.•Airports help to increase the market power of theme parks•Future research avenues for “aerotainment” concept are discussed

Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:eee:anture:v:110:y:2025:i:c:s0160738324001580

DOI: 10.1016/j.annals.2024.103881

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