Mindfulness and pro-environmental hotel preference

Amy Errmann, Jungkeun Kim, Daniel Chaein Lee, Yuri Seo, Jaeseok Lee and Seongseop Sam Kim

Annals of Tourism Research, 2021, vol. 90, issue C

Abstract: This research investigates the effect of mindfulness on pro-environmental hotel preference. The results of six studies demonstrate that both trait mindfulness and temporary states of mindfulness increase tourists' preferences for pro-environmental hotels. Further, we show that the effect of mindfulness on the preference for a pro-environmental hotel is due to a reduction in the influence of materialism. Mindful tourists are less materialistic, which makes them more likely to choose pro-environmental hotel options. Our study offers important insights regarding the role of mindfulness within tourists' preferences for environmentally friendly options.

Keywords: Mindful travel; Mindfulness; Pro-environmental hotels; Pro-environmental behavior; Eco-label certifications; Materialism (search for similar items in EconPapers)
Date: 2021
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Citations: View citations in EconPapers (5)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:anture:v:90:y:2021:i:c:s0160738321001419

DOI: 10.1016/j.annals.2021.103263

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