Unmasking the imposter: Do fake hotel reviewers show their faces in profile pictures?

Lawrence Hoc Nang Fong, Ben Haobin Ye, Daniel Leung and Xi Yu Leung

Annals of Tourism Research, 2022, vol. 93, issue C

Abstract: •Fake reviews can be identified through examining users' profile pictures.•Absence of profile picture is more likely in fake reviews.•Absence of face is more likely in profile picture of fake reviews.

Keywords: Deception; Fake reviews; Online reviews; Profile picture; Yelp (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:eee:anture:v:93:y:2022:i:c:s0160738321001997

DOI: 10.1016/j.annals.2021.103321

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