Be a Good Samaritan to a Good Samaritan: Field evidence of other-regarding preferences in China
Simon Chang,
Thomas Dee,
Chun Wing Tse and
Li Yu ()
China Economic Review, 2016, vol. 41, issue C, 23-33
Abstract:
We conducted a large-scale lost letter experiment in Beijing, a megacity with >21 million residents, to test if the observed altruistic attribute of the letter recipient would induce more passersby to return the lost letters. The treatment letters were addressed to a nationally renowned charitable organization in China, while the control letters were intended to an invented individual. A total of 832 ready-to-be-posted letters were distributed in 208 communities across eight districts in the city. The overall return rate was 13%. Yet, the return rate of the treatment letters (17%) was nearly twice as high as that of the control letters (9%). The finding adds large-scale field experiment evidence in support of the other-regarding preferences theory. In addition, we also found that the lost letters were more likely to be returned if they were dropped in communities with a relatively higher income or a postal box located closer.
Keywords: Other-regarding preferences; Lost letter technique; Altruism; China (search for similar items in EconPapers)
Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:eee:chieco:v:41:y:2016:i:c:p:23-33
DOI: 10.1016/j.chieco.2016.08.007
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