Social desirability bias in the environmental economic valuation: An inferred valuation approach
E.I. Lopez-Becerra and
Ecological Economics, 2021, vol. 184, issue C
Environmental economic valuation allows to derive values from individuals' behaviour in hypothetical markets, but it is not exempt from certain biases. This work aims to evidence the existence of Social Desirability Bias (SDB) in the use of the stated preference method for environmental valuation. SDB is due to the consideration that, when interviewed, people provide responses to match the interviewer's expectations or to be consistent with social norms. The Inferred Valuation Approach (IVA) was used to identify and quantify the social desirability bias in a choice experiment survey conducted to estimate the benefit of protecting a coastal Natura 2000 site. The results revealed the existence of a SDB that increases by 2.8-fold the benefits of the valued environmental assets. It is also found greater differences between use and non-use values when the IVA is used.
Keywords: Non-market valuation; Inferred valuation; Willingness to pay; Choice experiment; Natura 2000 network; Mar Menor; Spain; Environmental protection (search for similar items in EconPapers)
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1) Track citations by RSS feed
Downloads: (external link)
Full text for ScienceDirect subscribers only
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:eee:ecolec:v:184:y:2021:i:c:s092180092100046x
Access Statistics for this article
Ecological Economics is currently edited by C. J. Cleveland
More articles in Ecological Economics from Elsevier
Bibliographic data for series maintained by Catherine Liu ().