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In-store or online shopping of search and experience goods: A hybrid choice approach

Basil Schmid and Kay W. Axhausen

Journal of choice modelling, 2019, vol. 31, issue C, 156-180

Abstract: This paper aims at explaining the choice between online and in-store shopping for typical search and experience goods (standard electronic appliances and groceries) within an artificial experimental setting assuming no privately owned cars. We present the first alternative-specific integrated choice and latent variable (ICLV) model using stated preference data in the field of shopping behavior research, explicitly asking respondents to trade-off attributes specific to each shopping channel.

Keywords: Online shopping; In-store shopping; Integrated choice and latent variable (ICLV) models; Value of delivery time; Value of travel time (search for similar items in EconPapers)
Date: 2019
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DOI: 10.1016/j.jocm.2018.03.001

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Handle: RePEc:eee:eejocm:v:31:y:2019:i:c:p:156-180