LGBT discrimination and harassment, firm value, and reputation repair
Sabrine Ayed and
Timothée Waxin
International Review of Financial Analysis, 2023, vol. 90, issue C
Abstract:
This paper analyzes the market reaction to the reported discrimination against or harassment of LGBT stakeholders (i.e., employees and customers) using a unique hand-collected sample consisting of 167 events worldwide. The results show a negative and significant average effect following the announcement of an LGBT misconduct incident, with an around 0.5% abnormal decrease in market value over the event day and the next trading day. The average magnitude of impact is significantly lower after the #MeToo movement, suggesting that investors tend to be less indulgent regarding inappropriate behavior based on sexual orientation. We also find that firms experiencing a large negative magnitude of impact perform concrete corrective actions to repair their tarnished reputation.
Keywords: LGBT; Stakeholders; Firm performance; Reputation repair (search for similar items in EconPapers)
JEL-codes: G14 J15 J70 M14 (search for similar items in EconPapers)
Date: 2023
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Citations: View citations in EconPapers (2)
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Persistent link: https://EconPapers.repec.org/RePEc:eee:finana:v:90:y:2023:i:c:s1057521923003587
DOI: 10.1016/j.irfa.2023.102842
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