Social networks, financial knowledge, and urban–rural family entrepreneurship

Xiaofei Jia, Naiqian Zhang, Tong Tong, Yongna Li and Ruixue Han

Finance Research Letters, 2025, vol. 76, issue C

Abstract: Improving residents’ social network environments and enhancing financial literacy are critical for fostering an active household entrepreneurship environment. Using data from the 2011–2019 China Household Finance Survey collected by the China Household Finance Survey Center, this study investigates the impact of social networks on household entrepreneurship among urban and rural residents and examines the mediating role of financial literacy using a mediation effect model. Findings indicate that social networks encourage household entrepreneurial activities and boosts household entrepreneurship by enhancing residents’ financial literacy, with a more significant impact on rural residents than on urban ones.

Keywords: Social networks; Household entrepreneurship; Financial literacy; Urban–rural differences (search for similar items in EconPapers)
JEL-codes: D14 D85 D91 L26 Z13 (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:eee:finlet:v:76:y:2025:i:c:s1544612325002934

DOI: 10.1016/j.frl.2025.107029

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