An economic analysis of online streaming music services

Tim Thomes ()

Information Economics and Policy, 2013, vol. 25, issue 2, 81-91

Abstract: Streaming music services represent the music industry’s greatest prospective source of revenue and are well established among consumers. This paper presents a theory of a streaming music business model consisting of two types of services provided by a monopolist. The first service, which offers access free of charge, is of low quality and financed by advertising. The second service charges its users and is of high quality. The analysis demonstrates that if users are highly tolerant of commercials, the monopolist benefits from advertising funding and hence charges a high price to users of the fee-based service to boost demand for the advertising supported service. The analysis addresses the welfare consequences of such a business model and shows it is an effective policy for combating digital piracy.

Keywords: Advertising media; Music industry; Streaming music (search for similar items in EconPapers)
JEL-codes: D42 L12 L82 (search for similar items in EconPapers)
Date: 2013
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (20)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:iepoli:v:25:y:2013:i:2:p:81-91

DOI: 10.1016/j.infoecopol.2013.04.001

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