A case of managing customer relationship management systems: Empirical insights and lessons learned

Ming H. Hsieh

International Journal of Information Management, 2009, vol. 29, issue 5, 416-419

Keywords: Customer relationship management; Case study (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:eee:ininma:v:29:y:2009:i:5:p:416-419

DOI: 10.1016/j.ijinfomgt.2009.06.008

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