Innovation drivers in retail industry
Eleonora Pantano
International Journal of Information Management, 2014, vol. 34, issue 3, 344-350
Abstract:
Although in recent years research in innovation management in retail industries have increased drastically, most of these industries have focused only on addressing consumers’ acceptance of the most effective novel systems. For these reasons, a deeper understanding is needed in three main areas: the innovation management approaches in retail industry, the degree of innovation heterogeneity, and the innovation drivers. Starting from these evidences, this paper identifies to what extent there are similarities and differences in the main innovation drivers in retailing if compared to other sectors (i.e. education, game, etc.).
Keywords: Innovation management; Technology management; Information technology; Innovation driver; Retailing (search for similar items in EconPapers)
Date: 2014
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Citations: View citations in EconPapers (7)
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Persistent link: https://EconPapers.repec.org/RePEc:eee:ininma:v:34:y:2014:i:3:p:344-350
DOI: 10.1016/j.ijinfomgt.2014.03.002
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