Public service reformation: Relationship building by mobile technology
Mahmud A. Shareef,
Ramakrishnan Raman,
Abdullah M. Baabdullah,
Rafeed Mahmud,
Jashim Uddin Ahmed,
Humayun Kabir,
Vinod Kumar,
Uma Kumar,
M. Shakaib Akram,
Ahmedul Kabir and
Bhasker Mukerji
International Journal of Information Management, 2019, vol. 49, issue C, 217-227
Abstract:
Extensive implementation of information and communication technology (ICT) in public administration has created the capacity to reengineer public service systems to develop a new service delivery channel using the continuous interactivity of the mobile phone's short messaging service (SMS). An empirical study was conducted among general citizens in Bangladesh, who are the actual users of public service. The study revealed that the critical factors which contribute to the development of attitude toward public administration for service delivery through mobile phone SMS are: time and location, relevance, and reliability.
Keywords: Public service; Short messaging service (SMS); Public administration reformation; Consumer attitudes; Distribution channel; Service design (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:eee:ininma:v:49:y:2019:i:c:p:217-227
DOI: 10.1016/j.ijinfomgt.2019.03.007
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