Mutual forbearance in international business

Hao Ma

Journal of International Management, 1998, vol. 4, issue 2, 129-147

Abstract: As many industries and businesses become increasingly globalized, firms often find themselves competing against the same rivals simultaneously across many nations as well as many product markets. The purpose of this conceptual article is to build on extant literature on multiple market competition (MMC) and extend MMC research into the international business arena.

Keywords: International; competitive; strategy; multiple; market; competition; mutual; forbearance (search for similar items in EconPapers)
Date: 1998
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Citations: View citations in EconPapers (6)

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