The unending embrace: Raymond Vernon, multinational enterprises, and national governments

Subramanian Rangan

Journal of International Management, 2000, vol. 6, issue 4, 327-334

Abstract: In this article commemorating Raymond Vernon, I make no attempt to summarize his expansive work on the nature and prospects of multinational enterprises (MNEs). Rather, I discuss three forces -- rivalry, uncertainty, and time -- that Vernon accentuated in his explanations of the behavior of MNEs. I then make brief observations about Vernon and methodology. Subsequently, I speculate on the following question: A hundred years from now, what single idea will Vernon be remembered for? Acknowledging the product cycle as a leading contender, I nominate and discuss (under the moniker "the unending embrace") another candidate, one that dwells on the undulating tension between MNEs and governments. I conclude by flagging for future research some questions that that central idea raises.

Date: 2000
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