Evaluation of US legacy airline distribution strategies

Kuangnen Cheng

Journal of Air Transport Management, 2010, vol. 16, issue 6, 337-339

Abstract: Seventeen years of operational data is used to explore the relationship between efficiency and distribution strategies. Despite perceivable market power possessed by the strongest players in an oligopoly industry, the end results reveal that US legacy airline distribution strategies negatively impacted their performance and did not improve operational efficiency.

Keywords: Data envelopment analysis; Airline distribution strategies; Electronic markets; Vertical integration (search for similar items in EconPapers)
Date: 2010
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Citations: View citations in EconPapers (4)

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Persistent link: https://EconPapers.repec.org/RePEc:eee:jaitra:v:16:y:2010:i:6:p:337-339

DOI: 10.1016/j.jairtraman.2010.04.002

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