Journal of Business Research

1973 - 2025

Current editor(s): A. G. Woodside

From Elsevier
Bibliographic data for series maintained by Catherine Liu ().

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Volume 191, issue C, 2025

In-store technology personalization: A typology and research agenda based on type of automation and data collection

Katrin Merfeld, Jan F. Klein, Anouk de Regt, Baltin (née Riegger), Anne-Sophie and Sven Henkel

How allusion enhances consumer response to hope appeals in health messaging

Pia A. Albinsson, Bruce A. Huhmann and Bidisha Burman

The B2B sharing economy: Framework, implications, and future research

Sabine Benoit, Katrin Merfeld, Vivian S.C. Tunn, Tobias Schaefers and Tor Wallin Andreassen

Impact of virtual presence of others on social media service recovery evaluations: A cross-cultural perspective

Sanchayan Sengupta, Md Rokonuzzaman, Anand Kumar Jaiswal and Raffaele Filieri

Chief operating officers’ long-term orientation and corporate lean production

Xingnan Xue, Nan Hu, Fangjuan Qiu and Gang Li

The effect of brand alliances across dependent variables and research designs: A meta-analysis

Kevin E. Voss, Mayoor Mohan, Jin Ho Jung and Fernando R. Jiménez

Mind the standardization gap: An emerging market phenomenon

Zeynep Müge Güzel, Ayşegül Özsomer and Burcu Sezen

Social, economic, and environmental implications of drones in marketing: A framework of safeguards for sustainable technology implementation

Stefanie Beninger and Karen Robson

My friend, the enemy: Developing a model for coopetition in the professional services sector

Dominik Schlee and Tobias Gutmann

Stepping in and stepping aside: Employees navigating digital transformation paradoxes

Renate Kratochvil

Shifting gears: Role of CEO turnover on shifts between exploration and exploitation

Yoonhee Choi and Mary Benner

Design-Oriented stakeholder engagement in service ecosystems

Alexander Flaig, Hugo Guyader and Mikael Ottosson

Trajectory integration and the impact of inventions

Holmer Kok, Joseph Monroe and Philip Kappen

Unveiling the green veil: Customer green relational capital and tone ambiguity in supplier environmental disclosure

Mengjie Xi, Wei Fang, Yang Liu, Taiwen Feng and Ananya Bhattacharya

Real-time marketing messages and consumer engagement in social media

Myoung-Jin Chae, Omar Rodríguez-Vilá and Sundar Bharadwaj

The impact of new product entry on brand sales volatility at the retailer: A Detailed Look into volatility drivers

Wang, Wanxin (Britney), Barbara Deleersnyder and Gokhan Yildirim

Unraveling the paradoxical effects of digital transformation on organizational Resilience: The role of customer and supplier concentrations

Maomao Chi, Wenjing Li, Yuanxiang John Li, Min Zhou and Rui Huang

How does a closed social network facilitate the impact of blockchain on corporate digital innovation performance?

Zhijun Li, Runze Zhang, Qingyi Li and Yuchen Wang

Gender differences in social entrepreneurial activity engagement: The effect of fundamental preferences

Iulia Stroila and Henry Shi

The impact of growth hacking on firm performance under environmental turbulence: A moderated-mediation analysis

Yatish Joshi, Rahul Bodhi, Sheshadri Chatterjee and Marcello Mariani

Opening the black box of Growth Hacking: Insights into the microfoundations of Lean Startup Capabilities

Caterina Foggetti, Angelo Natalicchio, Lorenzo Ardito and Vito Albino

Inclusive marketing: A review and research agenda

Nikhita Tuli, Vibhava Srivastava and Harish Kumar

The impact of multiple similar online certifications on seller performance in e-commerce platforms

Yunxiao Lu, Shaohan Cai, Qinghong Xie and Jiaxin Wang

Using generative artificial intelligence (GenAI) in marketing: Development and practices

Hau-Ling Chan and Tsan-Ming Choi

Sorting, incentive, and investment effects of employee stock ownership

Kyoung Yong Kim, Pankaj C. Patel and Srikant Devaraj

Designing cognitively and emotively attractive urban service environments for prospective employees: An application of biophilic design philosophies

Dustin Maneethai, Tiffany S. Legendre, Courtney Suess and Renata F. Guzzo

Volume 190, issue C, 2025

Language translation effects in Chatbots: Evidence from a randomized field experiment on a mobile commerce platform

Ashutosh Nayak and Ashwin Aravindakshan Nair

Harnessing technological resources for effective growth hacking: A mixed-method framework using systematic literature review, content analysis, and multi-layer decision-Making

Hannan Amoozad Mahdiraji, Hojatallah Sharifpour Arabi, Keru Duan and Demetris Vrontis

Do managers and employees see eye to eye? A dyadic perspective on high-performance work practices and their impact on performance

Jeske Van Beurden, Karina Van de Voorde, Marc Van Veldhoven and Kaifeng Jiang

How facial cues of streamers drive purchase intention in live streaming commerce: Based on a lens model

Yun Zhang, Xia Li, Rongqin Liu, Qinghong Shuai and Caiyan Huang

Online chat encounters: Satisfying customers through dialogical interaction

Judith Anne Garretson Folse, Dora E. Bock, Stephanie M. Mangus and Kristina K. Lindsey Hall

The role of social norms in retirement saving: Evidence from two natural field experiments

Trond Døskeland, Jareef Bin Martuza, Lars Jacob Tynes Pedersen, Francisco Santos, Hallgeir Sjåstad and Helge Thorbjørnsen

Preference for animal welfare products: The effect of power and animal anthropomorphism

Sunyee Yoon, Danny JM Kim and Jeffrey P. Boichuk

Non-market strategies and firms’ organizational performance. Evidence from the energy sector in Sub-Saharan Africa

Francesca Albino, Jonathan Doh, Paola Garrone and Lucia Piscitello

Driving brand evangelism by Unleashing the power of branding and sales management practices

Farooq Ahmed Jam, TARIQ Iqbal Khan and Justin Paul

Making the most of digital social innovation: An exploration into success factors

Christoph Buck, Laura Heim, Katrin Körner-Wyrtki, Anna Krombacher and Maximilian Röglinger

Growth hacking: Leveraging hyper-scalability, hyper-specialization, and human-centric strategies for competitive advantage

Veronica Scuotto, Theofilos Tzanidis, Alan Murray and Del Giudice Manlio

Corporate social responsibility and financial performance in a cross-country context: A meta-analysis

Wanli Li, Tiantian Yan and Yue Li

Unveiling virtual interactive marketplaces: Shopping motivations in the Metaverse through the lens of uses and gratifications theory

Rajasshrie Pillai, Brijesh Sivathanu and Nripendra P. Rana

All the cues we cannot see: How reward-driven distractors render consumers insensitive to assortment complexity

Sebastian Sadowski, Bob M. Fennis and Koert van Ittersum

Going against the Tide: How Self-Construal Moderates Receptivity towards Popular Brand Activism

Geetanjali Saluja and Eugene Y. Chan

Overcoming reactance to climate change: The business-ecology nexus

Gajendra Liyanaarachchi, Thilini Chathurika Gamage, Giampaolo Viglia and Florence Charton-Vachet

An emerging future for digital marketing: From products and services to sequenced solutions

Sonja Gensler and Arvind Rangaswamy

Marketing strategy implementation: Why is it so hard?

Neil A. Morgan, Ajay Menon, Bernard J. Jaworski and Giuseppe Musarra

Sustainable development at a temporal crossroads: Learning from the past while focusing on the future

Bansal, Pratima (Tima), Ju Young Lee, Alice Mascena, Stephanie Rüegger and Elizabeth M. Miller

Empowering salespeople in complex negotiations: autonomy and leeway in preparation and concession-making

Christine Lai-Bennejean and Aaron D Arndt

Economic or Political Outcomes: Corporate Political Activity in a Populist Setting

Hammad ul Haq and Andrea Kuiken

The effects of dual-oriented branding strategies on brand equity through innovation investment

Lefa Teng, Chenxin Xie, Xue Huang and Jun Ma

Coping with uncertainty: The interaction of psychological safety and authentic leadership in their effects on defensive decision making

Florian M. Artinger, Stefanie Marx-Fleck, Nina M. Junker, Gerd Gigerenzer, Sabrina Artinger and Rolf van Dick

Comparing AI coaching and sales manager coaching: A construal-level approach

Eric Casenave and Laurianne Schmitt

Energizing, yet tiring: The dual impact of felt trust on employee creativity and work-to-family conflict

Qi Song, Yuxuan Guo, Qiqi Ren, Yingwei Ren, Hui Lv, Ruotong Ma and Yujing Gan

Toward a multilayered framework of privacy-related decision-making in B2B

Jan H. Schumann, Johanna Zimmermann, Lena Steinhoff, Dirk Totzek, Michel van der Borgh and Kelly D. Martin

Threatened by your stars? A multi-method research investigating the negative upward influence of star employees on immediate supervisors

Jincen Xiao, Jing Wei, Bao Cheng and Yingjian Wang

Young consumers’ brand distrust model: Understanding the antecedents of young consumers’ distrust of brands

Tuominen Jesse, Sormanen Niina, Hietajärvi Lauri, Luoma-aho Vilma and Wilska Terhi-Anna